Not only will a CD-ROM presentation give your perspective client a wealth of information at their finger tips, but you don't need a lot of wealth to produce them. Once a presentation has been developed, the cost for reproducing them can be pennies each. Then all you have to do is mail them off, or hand them over at your next client meeting.

Another advantage to CD-ROM marketing is their multiple viewing ratios. When a client receives a presentation, research shows that they will likely share that presentation with several other people within their business. Now you have just made your pitch to even more people without even trying. Now that's marketing!